age_of_ai_cpg

When it comes to consumer packaged goods, shoppers have endless choices at their fingertips, and thanks to price check apps and search engines, they can find product alternatives and better prices in seconds.


To keep up, many retailers are expanding their assortments to offer consumers more choices and be more inclusive of various tastes and preferences. But it’s important to note that simply carrying more products isn’t enough. To engage online shoppers, retailers must ensure they are displaying the best and most relevant assortment that customers actually want to buy!


In this ebook, you’ll learn how you can use data and AI technology to make smarter assortment decisions for the consumer packaged goods segment.